Just a few months ago, the future wasn’t looking so bright for World of Warcraft, with subscriptions dipping down to just under 7 million and Blizzard employees stating publicly that they didn’t expect the subscriber base to grow going forward. What a difference an expansion makes, as Blizzard announced this week that the recent release of Lords of Draenor has pushed the game back over 10 million subscribers for the first time since 2012.

That’s up from 7.4 million subscribers reported in October and a low of 6.8 million reported in July, Blizzard said. More than 3.3 million people have purchased a copy of Draenor even prior to the expansion’s launch in South Korea, China, Taiwan, Hong Kong, and Macau today. Read More →